Why You Should Stop Using Emojis on Your Website in 2025

Many people love using emojis to make their site feel fun, casual, and easygoing.

But the truth is—they may be hurting your conversions
without you realizing it.

Because emojis weren’t designed for UI.
And they can make your website look
less professional—instantly.

Here are 5 reasons why emojis don’t belong on websites:

1. Inconsistent Across Devices & Browsers

Emojis render differently on every OS and browser.
On Windows they look one way, on Mac another.
Some don’t even show at all.

2. Adds Cognitive Noise

Emojis often confuse the eye more than help.
Instead of reinforcing the message, they distract from it.

3. Hurts Professional Credibility (especially in B2B)

If you're offering SaaS or business services,
emojis can quietly undermine trust.

4. No Branding Control

Emojis are part of Unicode—you can’t customize
their color, size, or animation.
Which means they rarely match your brand.

5. Not SEO- or Accessibility-Friendly

Screen readers often read the full emoji name,
like “face with tears of joy” 🤦‍♂️
It confuses both users with disabilities and search engine bots.

So what should you use instead of emojis?
Here are 3 Animated Icon sources I use on real websites:
(comment below for previews)

[1] LottieFiles
[2] Lordicon
[3] IconScout Animated Icons

Your website is a “decision space.”
What feels cute in chat can look unprofessional on a business page.

Try replacing emojis—and you’ll see the difference instantly.

If you want a quick review to make your site feel more pro,
feel free to drop your link—I’m happy to help.